Montana Real Estate Blog: Missoula & the Bitterroot Valley

Here’s what can go wrong when using AI instead of an agent

AI is good at structured answers in predictable environments, but real estate is full of unpredictability, Tatiana Zagorovski writes. That’s where expertise lives.

Fannie Mae move could bring crypto buyers into the market

Fannie Mae is preparing to accept crypto-backed mortgages for the first time, a move that could bring digital assets further into mainstream home financing.

How customer experience breaks down in the smallest moments

Earn real trust and create a legacy by ensuring your clients feel like they're in good hands from their first conversation with you, Christine Carlo George writes.

HomeServices CEO: Hiding days on market, price history is a disservice to buyers and sellers

Chris Kelly weighs in on the myth of "harmful transparency" in real estate today and why the industry should focus less on data displays and more on fundamentals.