Montana Real Estate Blog: Missoula & the Bitterroot Valley

7 ways to take a landing page from lead killer to conversion machine

The landing page creates action. The follow-up creates conversion. Josh Ries offers seven ways to improve both.

Google expands home listing ads. How can agents participate?

Bright MLS' participation offers one of the best looks at how Google’s HouseCanary-powered home listing experience may work in practice.

The real estate trap I built for myself, one yes at a time

For years, I thought saying yes made me a better leader, Keith Robinson writes. It turns out it was making me worse at the things that mattered most.

New agent, phantom buyers and the career-ending consequences

A California agent created three fake offers to keep a luxury listing from expiring. Troy Palmquist and Summer Goralik look at how the scheme unraveled in their latest True Crimes of Real Estate episode.