Why independent brokerages win when leaders own every decision

by Beau Keenan

When brokerage leaders own the business they run, Beau Keenan and Nancy Fennell write, their ownership changes how strategy is set, how agents are supported and how culture grows.

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What the New Federal Housing Law Means for Homebuyers and Sellers
What the New Federal Housing Law Means for Homebuyers and Sellers
REMAX chose Real after weighing rival bids, SEC filings show
REMAX chose Real after weighing rival bids, SEC filings show
NAR spells out broker duties for office exclusives, pre-marketing
NAR spells out broker duties for office exclusives, pre-marketing
Success isn’t the finish line
Success isn’t the finish line
Agents revolt, CEOs battle, Kelley Blue Book jumps in: Top 5
Agents revolt, CEOs battle, Kelley Blue Book jumps in: Top 5
Real-REMAX merger heads to final shareholder votes in August
Real-REMAX merger heads to final shareholder votes in August
ARA backs MAR in fight against Missouri income tax bill
ARA backs MAR in fight against Missouri income tax bill
The prospecting method that beats cold calling every time
The prospecting method that beats cold calling every time
Zillow expands AI push with Google Gemini rental integration
Zillow expands AI push with Google Gemini rental integration
Most agents think they’re selling homes. That’s the problem
Most agents think they’re selling homes. That’s the problem

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Courtney Ferguson

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